AskMe.AI: Enhancing Customer Experience at Gamuda Land Galleries

Empowering Home Buyers in Making Informed Decisions About Their Property Purchase

“The General Chatbot provides customers with information on facilities and features across different township projects, freeing up our relationship associates to focus on personalising the home-buying experience.”

Wilson Chin Wei Loon, Digitalization & Data Unit

AskMe.AI is the result of close collaboration between Gamuda’s Digital Development Unit (DDU), the GET team’s Bot Unify expertise, and insights from the Gamuda Land marketing team. By drawing on diverse expertise across departments, we’ve created an AI assistant that supports the unique needs of our visitors. AskMe.AI is designed to feel intuitive, enabling visitors to get the information they need in real time, effortlessly guiding their exploration of Gamuda Land projects.

In just a few months, Gamuda’s collaborative approach turned the AskMe.AI concept into a fully functional tool, used in our experience galleries. With strong support from Gamuda Excellence Transformation (GET), this launch marks another step in our commitment to leveraging technology that serves both customers and our internal teams.

Increasing Customer Engagement with Advanced Technologies

“AskMe.AI is transforming how visitors engage with Gamuda Land. By delivering instant answers, we’re helping prospective buyers understand our projects better and build a stronger connection to our brand. 

Syed Nur Muhammed Bin Syed Zain Bahasan, Data & Analytics Executive

AskMe.AI is a step forward in how Gamuda Land approaches customer engagement, with plans for continued enhancements to meet evolving needs. Because we have built the backbone for this technology in-house, scalability and interoperability can be seamless.

Gamuda’s in-house AI platform, Bot Unify, played a key role in bringing AskMe.AI to life. Bot Unify manages large data sets, analyzes interaction patterns, and helps our team continuously refine the assistant’s responses. AskMe.AI operates on Google Cloud, providing a secure and responsive experience across locations, making it reliable for gallery visitors.

Watch the video on Bot Unify here:

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